Girish Chhalwani, Founder and CEO at THE EDGE
Girish Chhalwani, Founder and CEO at THE EDGE
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About
At THE EDGE, we help real estate developers grow smarter and scale faster. Under the leadership of Girish Chhalwani, who started his career at Lodha Group and evolved into a real estate visionary, we blend market psychology, storytelling, and execution to craft winning strategies. From building teams and launching products to delivering 400+ trained professionals and 250+ campaigns with 40,000+ walk-ins, we bring a proven track record and hands-on expertise to every engagement.
We are not just consultants—we are partners in progress, driven by a passion for real results. Whether you’re looking to boost sales, reimagine branding, or rethink your go-to-market strategy, THE EDGE gives you the competitive advantage to lead with confidence.
Company Profile – THE EDGE Real Estate Advisory
THE EDGE Real Estate Advisory is a boutique real estate consulting firm founded in 2017 by Girish Chhalwani, a renowned business coach, brand strategist, and sales expert with over 18 years of experience and ₹8,500+ crore in revenue generated. Specializing in high-impact sales, marketing, and strategic consulting for real estate developers, THE EDGE has successfully delivered 25+ projects, executed 75+ powerful campaigns, and generated over ₹2,000 crore in business for clients.
With a sharp focus on quality over quantity, the firm limits engagements to ensure deep involvement and personalized strategies, making each project a tailored success story. Recognized by leading real estate bodies like NAREDCO, CREDAI-MCHI, and BANM, THE EDGE is redefining growth for developers in a competitive market.
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